A press release caught my attention last week because it reminded me of a recent experience at the Interop 2011 IT Conference and Expo that TechMarketeers attended in May. The press release headline was “One-Third of Adults Have Snoozed During PowerPoint Presentations.” The recent experience – I nodded-off in two of the conference presentations that… Continue reading »
Nov
23
Content is KING!
When it comes to sales, marketing & promotional materials, whether it’s a simple flyer, a detailed brochure, website or even your latest PowerPoint presentation, remember one thing – Content is KING! This is particularly true of hi-tech content where more technically oriented audiences demand accurate facts and materials that helps educate them as they learn… Continue reading »